Mama Bird Box is a subscription box designed for expectant mothers. The month’s box is filled with items most useful for mothers at that month in their pregnancy.
Mama Bird Box approached me about helping them set up their subscription service. One of their big questions was what SAAS platform to use, and why.
Given my deep experience in e-commerce, I suggested we move away from a more traditional e-commerce platform and use Cratejoy. Cratejoy is specifically designed for monthly boxes, and worked perfectly for their goals.I wrote documents highlighting the advantages of each platform, and presented my findings to the founders. I worked with them in understanding their customer base and goals for the subscription box.
Once we picked a platform, I designed their new homepage, and worked with them on perfecting their purchase funnel. I also A/B tested different designs, and subscription plan prices to maximize revenue.
Check out Mama Bird Box, it’s a very cool product offering!